The marketing challenge

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Bibliographic Details
Main Author:	Mazur, Laura
Other Authors:	Hogg, Annik
Format:	Book
Published:	London Economist Intelligence Unit 1993
Subjects:	Marketing > Management Marketing > Management > Europe
Online Access:	Click Here to View Status and Holdings.
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MARC


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020	#	#	\|a 0201631911
090	0	0	\|a HF5415.13 \|b .M3686 1993
100	1	#	\|a Mazur, Laura
245	1	1	\|a The marketing challenge \|c Laura Mazur, Annik Hogg
260	#	#	\|a London \|b Economist Intelligence Unit \|c 1993
300	#	#	\|a xvii, 298 p. \|b ill. \|c 25 cm
504	#	#	\|a Includes bibliographical references (p.289-90) and index
650	#	0	\|a Marketing \|x Management
650	#	0	\|a Marketing \|x Management \|z Europe
700	1	#	\|a Hogg, Annik
856	4	0	\|z Click Here to View Status and Holdings. \|u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=95851
964	#	#	\|c BOK \|d 01
040	#	#	\|a Shah Alam