The marketing challenge

The marketing challenge

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Bibliographic Details
Main Author: Mazur, Laura
Other Authors: Hogg, Annik
Format: Book
Published: London Economist Intelligence Unit 1993
Subjects:
Marketing > Management
Marketing > Management > Europe
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xvii, 298 p. ill. 25 cm
Bibliography:Includes bibliographical references (p.289-90) and index
ISBN:0201631911

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