Studying Digital Media Audiences Perspectives from Australasia

Although many digital platforms continue to appropriate and reconfigure familiar forms of media experience, this is an environment which no longer consistently constructs an identifiable 'mass' audience in the terms understood by twentieth century audience researchers. The notion of '...

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Bibliographic Details
Other Authors: Craig Hight (Editor), Ramaswami Harindranath (Editor)
Format: Book
Language:English
Published: New York Routledge 2019
Edition:Print book : English
Series:Routledge studies in new media and cyberculture, 35
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