Real Estate in Corporate Strategy

Real Estate in Corporate Strategy

Introduces business managers and real estate managers to the changing role of real estate in corporate business. The aim is point up the importance of real estate, not in isolation but as an integral part of corporate strategy. The book shows how new technologies are affecting the ways that business...

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Bibliographic Details
Main Author: Weatherhead, Marion (Author)
Corporate Author: HG4135 .W43 1997
Format: Book
Language:English
Published: Basingstoke, United Kingdom MacMillan 1997
Subjects:
Real estate management
Commercial buildings > Management
Office buildings > Management
Online Access:Click Here to View Status and Holdings.
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MARC

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245 1 0 |a Real Estate in Corporate Strategy  |c Marion Weatherhead 
264 # 1 |a Basingstoke, United Kingdom  |b MacMillan  |c 1997 
264 # 4 |c ©1997 
300 # # |a v, 312 pages  |b illustrations  |c 24 cm 
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500 # # |a Silibus FSPU (AP725) Mesy. 3 2020 
504 # # |a Includes bibliographical references (pages 290-297) and index 
520 # # |a Introduces business managers and real estate managers to the changing role of real estate in corporate business. The aim is point up the importance of real estate, not in isolation but as an integral part of corporate strategy. The book shows how new technologies are affecting the ways that businesses look upon their real estate needs and make provision for them. Specific features, such as tenures and the problems of obsolescence are addressed. Practical help is provided to assist managers in developing, presenting and implementing corporate strategy incorporating real estate. There are seven case studies that illustrate contemporary practice. 
526 0 # |a AP725  |5 FSPU 
526 0 # |a SARJANA PELABURAN HARTANAH  |5 Fakulti Senibina dan Perancangan Ukur 
650 # # |a Real estate management 
650 # # |a Commercial buildings  |x Management 
650 # # |a Office buildings  |x Management 
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