Applications in Basic Marketing Clippings from the Popular Business Press
This volume presents a collection of readings on marketing gathered from the popular press during 1998 and 1999.
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
United States
Irwin Professional Publishing
1995
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | This volume presents a collection of readings on marketing gathered from the popular press during 1998 and 1999. |
|---|---|
| Physical Description: | vi, 213 pages illustration 25cm |
| ISBN: | 9780256188349 |
Applications in Basic Marketing Clippings from the Popular Business Press