That Will Never Work The Birth of Netflix and the Amazing Life of an Idea

• Main Author: Randolph, Marc (Author)
• Format: Book
• Language: English
• Published: New York Little, Brown and Company 2019
• Edition: Print book : English : First edition
• Subjects: Randolph, Marc.; Netflix (Firm) > History; Entrepreneurship
• Online Access: Click Here to View Status and Holdings.

"Once upon a time, brick-and-mortar video stores were king. Late fees were ubiquitous, video-streaming unheard was of, and widespread DVD adoption seemed about as imminent as flying cars. Indeed, these were the widely accepted laws of the land in 1997, when Marc Randolph had an idea. It was a s...

Table of Contents:

• Against epiphanies
• "That will never work"
• Please, Mr. postman
• Getting the band together
• Show me the money
• How it feels to deposit a check for almost $2 million
• We were almost CinemaCenter
• Ready for launch
• A day in the post-launch life
• Halcyon days
• Two cents for Bill Clinton
• "I'm losing faith in you"
• Over the hill
• Nobody knows anything
• Drowning in our own success
• Crash
• The belt tightens
• Going public
• Epilogue: Randolph's rules for success.