SCHOOL OF BUSINESS AND ADMINISTRATION

SCHOOL OF BUSINESS AND ADMINISTRATION

The Stores atmosphere's being studied in this research is about the shop's atmosphere and how customers perceive this atmosphere elements. From the results, Body Shop is existing at satisfaction level except for few factors only which can be improved by the management.

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Bibliographic Details
Main Author: Fauziah Din (Author)
Format: Thesis Book
Published: Shah Alam, Selangor Institut Teknologi MARA 1998
Online Access:Click Here to View Status and Holdings.
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MARC

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