The economics of advertising

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Bibliographic Details
Main Author:	Reekie, W. Duncan
Format:	Book
Published:	London Macmillan 1981
Subjects:	Advertising > Economic aspects
Online Access:	Click Here to View Status and Holdings.
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MARC


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245	1	1	\|a The economics of advertising \|c W. D. Reekie
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300	#	#	\|a 194 p. \|b ill \|c 22 cm
650	#	0	\|a Advertising \|x Economic aspects
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