Digital Marketing COMMUNICATING, SELLING AND CONNECTING

Digital Marketing: Communicating, Selling and Connecting is an invaluable and vital tool for students seeking a comprehensive introduction to the subject of digital marketing. Written by a leading expert in the field, it is an unparalleled resource for students in marketing, as well as an accessible...

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Bibliographic Details
Main Author: Hofacker, Charles F. (Author)
Format: Book
Language:English
Published: CHeltenham, UK Erward Elgar 2018
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