Digital Rebirth How Smart Companies Recreate Themselves in the Digital Era

Digital Rebirth transcends digital transformation. It involves a revolutionary reinventing of the purpose, nature and processes of a company, with accompanying digital business and technological platforms. This book presents a clear framework for practical digital rebirth of companies, contrasting i...

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Bibliographic Details
Main Authors: Leibold, Marius (Author), Voelpel, Sven C. (Author)
Format: Book
Language:English
Published: Germany Publicis Pixelpark 2018
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