Marketing channels infomercials, and the future of televised marketing

Marketing channels infomercials, and the future of televised marketing

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Bibliographic Details
Main Author:	Evans, Craig Robert
Format:	Book
Published:	Englewood Cliffs, N.J. Prentice Hall 1994
Subjects:	Advertising > Television programs Marketing channels Television advertising
Online Access:	Click Here to View Status and Holdings.
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