PEMASARAN dari perspektif ISLAM

This book describes marketing from a different Islamic perspective in terms of its concepts, philosophy, knowledge and implementation as opposed to traditional marketing. Among the matters discussed include marketing, product planning and management goals, product promotion, and integrated marketing...

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Bibliographic Details
Main Author: Ab Aziz Yusof (Author)
Format: Book
Language:Malay
Published: Kuala Lumpur Dewan Bahasa dan Pustaka 2018
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