PEMASARAN dari perspektif ISLAM
This book describes marketing from a different Islamic perspective in terms of its concepts, philosophy, knowledge and implementation as opposed to traditional marketing. Among the matters discussed include marketing, product planning and management goals, product promotion, and integrated marketing...
Saved in:
Main Author: | Ab Aziz Yusof (Author) |
---|---|
Format: | Book |
Language: | Malay |
Published: |
Kuala Lumpur
Dewan Bahasa dan Pustaka
2018
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Building a financial services marketing plan working plans for product and segment marketing ank Marketing Association
Published: (1989) -
The bank marketing handbook
by: Andrew, Kenneth
Published: (1986) -
Bankers in the selling role a consultative guide to cross-selling financial services
by: Richardson, Linda 1944-
Published: (1992) -
Bank marketing a guide to strategic planning
by: Reidenbach, R. Eric
Published: (1986) -
Insights in bank marketing
Published: (1984)