Becoming Rhetorical Analyzing and Composing in a Multimedia World

• Main Author: Nicotra, Jodie (Author)
• Format: Book
• Language: English
• Published: Boston Cengage Learning US 2019
• Subjects: Rhetoric; Material culture; Communication and culture; Rhetoric > Social aspects
• Online Access: Click Here to View Status and Holdings.
• Physical Description: lvii, 399 pages illustrations (chiefly color) 23 cm
• Bibliography: Includes bibliographical references (pages 384-387) and index
• ISBN: 9781305956773

"Becoming rhetorical" is a transformation that allows students to identify rhetorical problems and respond to them with arguments, no matter the course or context from which the problems emerge. In BECOMING RHETORICAL, author Jodie Nicotra takes students beyond the view of the rhetorical situation as being composed of communicator, audience, and message, encouraging them also to consider important aspects such as exigence, purpose, and the means of communication. Students learn to analyze and compose in textual, visual, and multimodalities -- from essays to web pages to videos -- and become confident critical thinkers in a 21st century multimedia world. Videos in MindTap reinforce concepts (Tiny Lectures), practices (How To's), and processes (Student Makers) in the main text. Fifty additional videos -- paired with auto-graded quizzes and tutorials -- address important aspects of the research process.