TOURISM MARKETING
Provides an overview to the marketing of travel strategy market segmentation, the business environment, marketing research as well as marketing planning, the efficiency of good strategies and practices and their impact on business and economic growth. Provides a thorough and detailed understanding o...
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| Corporate Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York
3G E-Learning LLC
2019
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| Series: | 3GE Collection on Tourism
|
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000nam#a2200000#i#4501 | ||
|---|---|---|---|
| 001 | wils-941323 | ||
| 005 | 201943172137 | ||
| 006 | a ag# ##001 | ||
| 007 | ta | ||
| 008 | 191025t2019 NYU ag# ##001 | ENG#D | ||
| 020 | # | # | |a 9781984623348 |q hardback |
| 040 | # | # | |a UiTM |b eng |d UiTM |e rda |
| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a G155.A1 |b T687 2019 |
| 110 | 2 | # | |a 3GE Collection on Tourism |e author |
| 245 | 1 | 0 | |a TOURISM MARKETING |c Authored and Edited by 3G E-learning LLC |
| 246 | 3 | # | |a Three gee collection on tourism |
| 264 | # | 1 | |a New York |b 3G E-Learning LLC |c 2019 |
| 264 | # | 4 | |c ©2019 |
| 300 | # | # | |a ix, 292 pages |b some colour illustrations |c 26 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 490 | 1 | # | |a 3GE Collection on Tourism |
| 504 | # | # | |a Includes bibliographies references and index |
| 520 | # | # | |a Provides an overview to the marketing of travel strategy market segmentation, the business environment, marketing research as well as marketing planning, the efficiency of good strategies and practices and their impact on business and economic growth. Provides a thorough and detailed understanding of tourism marketing principles and practice within the context of inter- organisational collaboration. |
| 650 | # | # | |a Tourism |x Marketing |
| 710 | 2 | # | |a 3G E-learning LCC |e editor |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=941323 |
Marketing for Tourism