Brandmaps the competititve marketing strategy game

Brandmaps the competititve marketing strategy game

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Bibliographic Details
Main Author:	Chapman, Randall G
Format:	Book
Published:	Englewood Cliffs, N.J. Prentice Hall 1994
Edition:	3rd ed
Subjects:	Marketing > Computer simulation Product management > Computer simulation
Online Access:	Click Here to View Status and Holdings.
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