Sports marketing competitive business strategies for sports

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Bibliographic Details
Main Author:	Brooks, Christine
Format:	Book
Published:	Englewood Cliffs, N.J. Prentice all l994
Subjects:	Sports > Marketing > United States Sports > Economic aspecs > United States
Online Access:	Click Here to View Status and Holdings.
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Description
Physical Description:	xiii, 333 p. ill. 25 cm
Bibliography:	Includes bibliographical references and index
ISBN:	0138358931

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