MANAGEMENT & BUSINESS RESEARCH

• Main Authors: Easterby-Smith, Mark (Author), Thorpe, Richard 1951- (Author), Jackson, Paul R. (Author), Jaspersen, Lena J. (Author)
• Format: Book
• Language: English
• Published: Thousand Oaks, California SAGE Publications Inc. 2018
• Edition: 6th Edition
• Subjects: Management > Research; Organizational behavior; Operations research; Organisational behaviour
• Online Access: Click Here to View Status and Holdings.
• Physical Description: xxi, 440 pages some colour illustrations 25 cm
• Bibliography: Includes bibliographical references (pages [408]-433) and index
• ISBN: 9781526424792; 9781526424808

The Sixth Edition continues to give students a comprehensive overview of what is needed to carry-out successful and effective research, with practical hands-on guidance on how to conduct a dissertation project or research thesis, in business and management. New to This Edition: Complimentary fully integrated interactive eBook version. Coverage of online data collection, netnography, big data and data visualization. Research philosophy in chapter 3 is further supported and enhanced by an author video overview available online and a pull out at the back of the book that gives a useful visual representation of each key component of the research process using a tree as a metaphor. Annotated further reading recommendations. An important new feature is the "Research in Action" textboxes, which consist of engaging accounts of real-world research experiences from academics, practitioners and students. Examples include measuring the impact of development programmes on Chinese rural communities, and qualitative data being used to measure the experiences of UK taxi drivers. Each contributor has also given a practical 'stop tip' for doing research successfully.