DIGITAL CHANNEL AND SOCIAL MEDIA MANAGEMENT IN LUXURY MARKETS
Saved in:
Main Authors: | , |
---|---|
Format: | Book |
Language: | English |
Published: |
New York
Routledge, Taylor & Francis Group
2017
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000nam a2200000 i 4501 | ||
---|---|---|---|
001 | wils-937471 | ||
005 | 20192481535 | ||
008 | 190304t2017 NYU ag| |#000 ##eng#D | ||
020 | # | # | |a 9781138572461 |q hardback |
040 | # | # | |e rda |8 UiTM |
041 | 0 | # | |a eng |
090 | 0 | 0 | |a HF5415.1265 |b .M673 2017 |
100 | 1 | # | |a Mosca, Fabrizio |e author |
245 | 0 | 0 | |a DIGITAL CHANNEL AND SOCIAL MEDIA MANAGEMENT IN LUXURY MARKETS |c Fabrizio Mosca - Chiara Civera |
264 | # | 1 | |a New York |b Routledge, Taylor & Francis Group |c 2017 |
300 | # | # | |a xi, 200 pages : |b illustrations |c 25 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references (pages 133-146) and indexes |
650 | # | # | |a Internet marketing |
650 | # | # | |a Social media |x Economic aspects |
650 | # | # | |a Online social networks |x Economic aspects |
700 | 0 | # | |a Civera, Chiara |e author |
040 | # | # | |a Shah Alam |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=937471 |
998 | # | # | |a 00264#1a003.5.1||00264#1b003.5.1||00300##a003.5.1||00300##b003.5.1||00300##c003.5.1|| |