BRAND THINKING AND OTHER NOBLE PURSUITS

This engaging and highly informative book presents twenty interviews with the world's leading designers, anthropologists and innovators in the field of branding. In a series of illuminating, spirited conversations with preeminent global brand designer Debbie Millman, these influential figures s...

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Bibliographic Details
Main Author: Millman, Debbie (Author)
Other Authors: Walker, Rob (foreworder)
Format: Book
Language:English
Published: New York Allworth Press 2013
Subjects:
Online Access:Click Here to View Status and Holdings.
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020 # # |a 9781621532477  |q paperback 
020 # # |a 162153247X  |q paperback 
020 # # |a 9781581158649  |q hardback 
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041 0 # |a eng 
090 0 0 |a HF5415.1255  |b .M55 2013 
100 1 # |a Millman, Debbie  |e author 
245 1 0 |a BRAND THINKING AND OTHER NOBLE PURSUITS  |c DEBBIE MILLMAN, FOREWORD BY ROB WALKER 
264 # 1 |a New York  |b Allworth Press  |c 2013 
264 # 4 |c ©2013 
300 # # |a x, 324 pages  |c 23 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references and index 
520 # # |a This engaging and highly informative book presents twenty interviews with the world's leading designers, anthropologists and innovators in the field of branding. In a series of illuminating, spirited conversations with preeminent global brand designer Debbie Millman, these influential figures share their take on how and why humans have branded the world around us, and the ideas, inventions, and insight inherent in this process. 
526 0 # |a Design And Branding Strategies  |b Bachelor In Graphic Design  |5 Faculty of Art & Design 
526 0 # |a GDG625  |b AD241  |5 AD 
650 # 0 |a Branding (Marketing) 
650 # 0 |a Brand name products 
650 # 0 |a Industrial designers  |x Interviews 
650 # 0 |a Journalists  |x Interviews 
700 1 # |a Walker, Rob  |e foreworder 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=935924