BRAND THINKING AND OTHER NOBLE PURSUITS

BRAND THINKING AND OTHER NOBLE PURSUITS

This engaging and highly informative book presents twenty interviews with the world's leading designers, anthropologists and innovators in the field of branding. In a series of illuminating, spirited conversations with preeminent global brand designer Debbie Millman, these influential figures s...

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Bibliographic Details
Main Author: Millman, Debbie (Author)
Other Authors: Walker, Rob (foreworder)
Format: Book
Language:English
Published: New York Allworth Press 2013
Subjects:
Branding (Marketing)
Brand name products
Industrial designers > Interviews
Journalists > Interviews
Online Access:Click Here to View Status and Holdings.
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Description
Summary:This engaging and highly informative book presents twenty interviews with the world's leading designers, anthropologists and innovators in the field of branding. In a series of illuminating, spirited conversations with preeminent global brand designer Debbie Millman, these influential figures share their take on how and why humans have branded the world around us, and the ideas, inventions, and insight inherent in this process.
Physical Description:x, 324 pages 23 cm
Bibliography:Includes bibliographical references and index
ISBN:9781621532477
162153247X
9781581158649

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