MARKETING MODELS
Saved in:
Main Authors: | , , |
---|---|
Format: | Book |
Language: | English |
Published: |
New Delhi
Prentice-Hall of India Pvt.Ltd
1992
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
LEADER | 00000ntm a2200000#i 4501 | ||
---|---|---|---|
001 | wils-934243 | ||
005 | 2018111315439 | ||
008 | 190515s1992 MY a## ##001 ##eng D | ||
020 | # | # | |a 9788120314757 |q paperback |
040 | # | # | |a UiTM |e rda |
090 | 0 | 0 | |a HF5415.13 |b .L55 1992 |
100 | 1 | # | |a Lilien, Gary L. |e author |
245 | 1 | 0 | |a MARKETING MODELS |c Gary L. Lilien; Philip Kotler; K. Sridhar Moorthy |
264 | # | 1 | |a New Delhi |b Prentice-Hall of India Pvt.Ltd |c 1992 |
264 | # | 4 | |c ©1992 |
300 | # | # | |a xv, 803 pages |b illustrations |c 23 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and indexes |
526 | 0 | # | |a CS771 |b QMT753 |5 CS |
526 | 0 | # | |a Sarjana Sains Kuantitatif |b Marketing Models |5 Fakulti Sains Komputer Dan Matematik |
650 | # | 0 | |a Marketing |x Management |
700 | 1 | # | |a Philip Kotler |e author |
700 | 1 | # | |a Moorthy, K. Sridhar |e author |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=934243 |
998 | # | # | |a 00264#1a002.8.2||00264#1b002.8.4||00300##a003.4.1||00300##b003.6.1||00300##c003.5.1|| |