MARKETING MODELS

Saved in:
Bibliographic Details
Main Authors: Lilien, Gary L. (Author), Philip Kotler (Author), Moorthy, K. Sridhar (Author)
Format: Book
Language:English
Published: New Delhi Prentice-Hall of India Pvt.Ltd 1992
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Physical Description:xv, 803 pages illustrations 23 cm
Bibliography:Includes bibliographical references and indexes
ISBN:9788120314757