Intercultural Pragmatics
In Intercultural Pragmatics, the first book on the subject, Kecskes establishes the foundations of the field, boldly combining the pragmatic view of cooperation with the cognitive view of egocentrism in order to incorporate emerging features of communication. He argues that people cooperate by gener...
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
New York
Oxford University Press
2014
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | In Intercultural Pragmatics, the first book on the subject, Kecskes establishes the foundations of the field, boldly combining the pragmatic view of cooperation with the cognitive view of egocentrism in order to incorporate emerging features of communication. He argues that people cooperate by generating and formulating intention that is relevant to the given actual situational context. At the same time, however, because of their egocentrism they activate the most salient information to their attention in the construction and comprehension of utterances. Within this approach, interlocutors are considered as social beings searching for meaning with individual minds embedded in a socio-cultural collectivity, and intention is a cooperation-directed practice that is governed by relevance which depends on actual situational experience. |
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Physical Description: | vii, 277 pages 24 cm |
Bibliography: | Includes bibliographical references and index |
ISBN: | 9780199892655 |