PRINCIPLES OF MARKETING
The Tenth Edition of Kotler/Armstrong's Principles of Marketing has a complete set of supplemental learning and teaching aids. The Instructor's Resource Manual plays a central role in organizing this package. This manual has been designed so the instructor can plan lectures, demonstration...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, New Jersey
PEARSON/ Prentice Hall
2004
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| Edition: | Tenth Edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Principles of marketing