WIKINOMICS How Mass Collaboration Changes Everything

Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikinomics has become essential reading for business people everywhere. It explains how mass collaboration is happening not just at Web sites like Wikipedia and YouTube, but...

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Bibliographic Details
Main Authors: Tapscott, Don 1947- (Author), Williams, Anthony D. 1974- (Author)
Format: Book
Language:English
Published: New York Portfolio 2010
Edition:EXPANDED EDITION
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Summary:Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikinomics has become essential reading for business people everywhere. It explains how mass collaboration is happening not just at Web sites like Wikipedia and YouTube, but at traditional companies that have embraced technology to breathe new life into their enterprises. This national bestseller reveals the nuances that drive wikinomics, and share fascinating stories of how masses of people (both paid and volunteer) are now creating TV news stories, sequencing the human gnome, remixing their favorite music, designing software, finding cures for diseases, editing school texts, inventing new cosmetics, and even building motorcycles.
Physical Description:xii, 351 pages 24 cm
Bibliography:Includes bibliographical references and index
ISBN:9781591843672