Copywriting Successful writing for design, advertising, and marketing
"Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. This new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs,...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London
Laurence King Publishing
2012
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| Edition: | Second edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Copywriting successful writing for design, advertising and marketing