Web Usage Mining Techniques and Applications Across Industries
"This book addresses the systems and methodologies that enable organizations to predict web user behavior as a way to support website design and personalization of web-based services and commerce"--
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Format: | Manuscript Book |
Language: | English |
Published: |
Hershey, PA
Information Science Reference
2017
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Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
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Summary: | "This book addresses the systems and methodologies that enable organizations to predict web user behavior as a way to support website design and personalization of web-based services and commerce"-- |
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Physical Description: | xxii, 423 pages : illustrations, map 29 cm |
Bibliography: | Includes bibliographical references and indexes |
ISBN: | 9781522506133 |