DIGITAL MARKETING

Digital Marketing: Strategy, Implementation and Practice provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies an...

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Bibliographic Details
Main Author: Chaffey, Dave 1963- (Author)
Other Authors: Ellis-Chadwick, Fiona (co-author)
Format: Book
Language:English
Published: Harlow, England Pearson 2016
Edition:SIXTH EDITION
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Online Access:Click Here to View Status and Holdings.
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