STRATEGIC MARKETING PROBLEMS Cases and Comments

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Bibliographic Details
Main Author: Kerin, Roger A (Author)
Format: Book
Language:English
Published: New Jersey Prentice Hall 2001
© 2001
Edition:NINTH EDITIN
Online Access:Click Here to View Status and Holdings.
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Description
Physical Description:xiii, 729 pages illustrations 28 cm
Bibliography:Includes bibliographical references and index
ISBN:9780130284747
0130284742