How to develop a successful advertising plan

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Bibliographic Details
Main Author: Taylor, James Walter 1933-
Format: Book
Published: Lincolnwood, Ill. NTC Business Books 1993
Edition:2nd ed
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Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Rev. ed. of: How to write a successful advertising plan. c1989# Includes index
Physical Description:viii, 248 p. ill. 29 cm
ISBN:0844235261