Inside Book Publishing
Now in its fifth edition, Inside Book Publishing remains the classic introduction to the book publishing industry, being both a manual for the profession for over two decades and the bestselling textbook for students of publishing.This new edition has been fully updated to respond to the rapid chang...
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| Main Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
LONDON
Routledge
2014
|
| Edition: | Fifth Edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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| LEADER | 00000ntm a2200000#i 4501 | ||
|---|---|---|---|
| 001 | wils-926008 | ||
| 005 | 2018519111438 | ||
| 008 | 190307t19882014-US ag# ##001 #beng#D | ||
| 020 | # | # | |a 9780415537179 |q paperback |
| 040 | # | # | |a UiTM |e rda |
| 041 | 0 | # | |a eng |
| 090 | 0 | 0 | |a Z278 |b .C53 2014 |
| 100 | 1 | # | |a Clark, Giles |e author |
| 245 | 1 | 0 | |a Inside Book Publishing |c Giles Clark; Angus Phillips |
| 250 | # | # | |a Fifth Edition |
| 264 | # | 1 | |a LONDON |b Routledge |c 2014 |
| 264 | # | 4 | |c ©2008 |c ©2014 |
| 300 | # | # | |a xix, 355 pages |b illustrations |c 25 cm |
| 336 | # | # | |a text |2 rdacontent |
| 337 | # | # | |a unmediated |2 rdamedia |
| 338 | # | # | |a volume |2 rdacarrier |
| 504 | # | # | |a Includes bibliographical references and index |
| 505 | 0 | # | |a Introduction -- publishing trends and digital transformations -- The development of modern trade publishing -- Publishing for educational, academic and professional markets -- The characteristics of the main publishing sectors -- Creating and protecting value in publishing -- The author -- Commissioning -- The author contract and editorial development -- Design and production -- Marketing -- Sales and distribution -- Rights sales -- The sales channels for books in the UK -- Getting into publishing |
| 520 | # | # | |a Now in its fifth edition, Inside Book Publishing remains the classic introduction to the book publishing industry, being both a manual for the profession for over two decades and the bestselling textbook for students of publishing.This new edition has been fully updated to respond to the rapid changes in the market and technology. Now more global in its references and scope, the book explores the tensions and trends affecting the industry, including the growth of ebooks, self-publishing, and online retailing, and new business models and workflows. The book provides excellent overviews of the main aspects of the publishing process, including commissioning, product development, design and production, marketing, sales and distribution. |
| 546 | # | # | |a In English |
| 650 | # | # | |a Publishers and publishing |z Great Britain |
| 650 | # | # | |a Publishers and publishing |x Vocational guidance |
| 700 | 1 | # | |a Phillips, Angus |e author |
| 856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=926008 |
| 964 | # | # | |c BOK |d 01 |
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Inside book publishing