DOING FOCUS GROUPS

Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effe...

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Bibliographic Details
Main Author: Barbour, Rosaline (Author)
Other Authors: Flick, Uwe (Editor)
Format: Book
Language:English
Published: City road, London SAGE Publication Ltd 2018
Edition:Second edition
Series:The Sage qualitative research kit
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Online Access:Click Here to View Status and Holdings.
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Table of Contents:
  • Introducing focus group-- Focus groups in practice-- Focus group in context-- research design-- Sampling-- Generating data-- Ethics and engagement-- Making sense of focus group data-- Getting the most out of focus groups