Advertising management

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Bibliographic Details
Main Author:	Aaker, David A.
Other Authors:	Myers, John G
Format:	Book
Published:	New Delhi Prentice-Hall of India Private Limited 1983
Edition:	2d ed
Series:	Prentice-Hall international series in management
Subjects:	Advertising > Management
Online Access:	Click Here to View Status and Holdings.
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