Essentials of Services Marketing
Essentials of Service Marketing 3rd Edition Technology continues to transform our lives and how do business. Established industries and old models are giving way to radical innovations. Firms are vying with each other to find new ways to create value. Across this ever-shifting landscape, services...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
England
Pearson Education Limited
2018
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| Edition: | 3rd Edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Essentials of services marketing