Retail Product Management Buying and merchandising
Retailers must be primed to face increasingly difficult trading conditions thanks to the rise of the internet, increasingly better informed consumers, technological advances and an often competitive environment. This established textbook, now in its third edition, helps to provide students with the...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Abingdon, Oxon
Routledge, Taylor & Francis Group
2014
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| Edition: | Third edition |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Retail product management buying and merchandising
