Successful Technological Integration for Competitive Advantage in Retail Settings

The advent of new technologies has been an impetus for rapid development in several industries, including the area of retail services. These recent advances push industry leaders to infuse new innovations into their various systems and processes. Successful Technological Integration for Competitive...

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Bibliographic Details
Main Author: Pantano, Eleonora 1982- (Author)
Format: Book
Language:English
Published: Hershey, PA Business Science Reference, An Imprint of IGI Global 2015
Series:A volume in the advances in E-Business research (AEBR) book series
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Online Access:Click Here to View Status and Holdings.
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264 # 1 |a Hershey, PA  |b Business Science Reference, An Imprint of IGI Global  |c 2015 
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520 # # |a The advent of new technologies has been an impetus for rapid development in several industries, including the area of retail services. These recent advances push industry leaders to infuse new innovations into their various systems and processes. Successful Technological Integration for Competitive Advantage in Retail Settings examines the various effects of changing markets and subsequently how these changes cause retailers to meet consumer demand by integrating more sophisticated, advanced innovations in their daily practices. Focusing on corporate strategies, innovation management, and relevant case studies, this book is a pivotal reference source for researchers, practitioners, and developers interested in recent innovation trends within the retailing industry. 
526 0 # |a HTF690  |b HM242  |5 FPHP 
526 0 # |a Foodservice Retail Marketing and Technology  |b Bachelor of Science (Hons.) Foodservice Management  |5 Faculty of Hotel and Tourism Management 
650 # 0 |a Retail trade  |x Technological innovations 
650 # 0 |a Retail trade  |x Management 
830 # 2 |a A volume in the advances in E-Business research (AEBR) book series 
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