STRATEGIC MANAGEMENT creating competitive advantages

STRATEGIC MANAGEMENT creating competitive advantages

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Strategic Management: Creating Competitive Advantage, Seventh Edition, written by the well respected authors Dess/Lumpkin/Eisner/McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneursh...

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Bibliographic Details
Main Authors: Dess, Gregory G. (Author), McNamara, Gerry (Author), Eisner, Alan B (Author), Lee, Seung-Hyun (Sean) (Author)
Format: Book
Language:English
Published: New York, NY McGraw-Hill Education 2019
Edition:9
Subjects:
Strategic planning
Online Access:Click Here to View Status and Holdings.
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