Aspects of Tourist Behavior
As in other fields of research, the behaviour of consumers has also received a great deal of attention in tourism research over the past few decades due to its growing importance in the efficient marketing and management of tourism operations. The rapid development of IT applications and the equally...
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Format: | Manuscript Book |
Language: | English |
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Newcastle upon Tyne
Cambridge Scholars Press
2013
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Online Access: | Click Here to View Status and Holdings. |
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020 | # | # | |a 9781443848664 |q hardback |
020 | # | # | |a 1443848662 |q hardback |
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041 | 0 | # | |a eng |
090 | 0 | 0 | |a G154.9 |b .A87 2013 |
245 | 0 | 0 | |a Aspects of Tourist Behavior |c Edited by Metin Kozak, Nazmi Kozak |
264 | # | 1 | |a Newcastle upon Tyne |b Cambridge Scholars Press |c 2013 |
264 | # | 4 | |c ©2013 |
300 | # | # | |a ix, 206 pages |b illustrations |c 22 cm |
336 | # | # | |a text |2 rdacontent |
337 | # | # | |a unmediated |2 rdamedia |
338 | # | # | |a volume |2 rdacarrier |
504 | # | # | |a Includes bibliographical references and index |
520 | # | # | |a As in other fields of research, the behaviour of consumers has also received a great deal of attention in tourism research over the past few decades due to its growing importance in the efficient marketing and management of tourism operations. The rapid development of IT applications and the equally swift changes of needs and wants have influenced consumers in terms of the behaviour involved in searching for information and in decision-making processes. As such, this book encompasses a collection of chapters addressing various aspects of tourist behaviour, from need-recognition to post-consumption, supported through selected practical examples from a range of countries, such as Portugal, Italy, New Zealand, Jamaica, Taiwan, Malaysia, and South Africa, among others. The book, systematic in structure and thorough in content, is very useful for people who wish to improve and update their current knowledge of tourist behaviour, and also to those carrying out further research on this field. |
526 | 0 | # | |a HTT565 |b HM241 |5 HM |
526 | 0 | # | |a Travel Behaviour |b Bachelor Science in Tourism Management (Hons) |5 Faculty of Hotel and Tourism Management |
650 | # | 0 | |a Tourism |v Congresses |
700 | 1 | # | |a Kozak, M. |d 1968- |e editor |
700 | 1 | # | |a Kozak, Nazmi |e editor |
856 | 4 | 0 | |z Click Here to View Status and Holdings. |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=923755 |
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