Strategic Management

Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as man...

Full description

Saved in:
Bibliographic Details
Main Author: Rothaermel, Frank (Author)
Format: Book
Language:English
Published: New York, NY McGraw-Hill Education 2019
Edition:Fourth edition
Subjects:
Online Access:Click Here to View Status and Holdings.
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000ntm a2200000 i 4501
001 wils-923440
005 201842111531
008 190329t2019 NYU ag| |#001 ##ENG#D
020 # # |a 9781260092370  |q paperback 
040 # # |a UiTM  |e rda 
041 0 # |a eng 
090 0 0 |a HD30.28  |b .R684 2019 
100 1 # |a Rothaermel, Frank  |e author 
245 1 0 |a Strategic Management  |c Frank T. Rothaermel 
250 # # |a Fourth edition 
264 # 1 |a New York, NY  |b McGraw-Hill Education  |c 2019 
264 # 4 |c ©2019 
300 # # |a xxviii, 555 pages :  |b illustrations  |c 26 cm 
336 # # |a text  |2 rdacontent 
337 # # |a unmediated  |2 rdamedia 
338 # # |a volume  |2 rdacarrier 
504 # # |a Includes bibliographical references and indexes 
520 # # |a Strategic Management: Concepts 2e by Frank T. Rothaermel combines quality and user-friendliness with rigor and relevance by synthesizing theory, empirical research, and practical applications in this new edition, which is designed to prepare students for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. With a single, strong voice that weaves together classic and cutting-edge theory with in-chapter cases and strategy highlights, to teach students how companies gain and sustain competitive advantage. 
526 0 # |a MIM730  |b IM774  |5 IM 
526 0 # |a Information And Leadership Development  |b Master In Library Science  |5 Faculty of Information Management 
650 # # |a Strategic planning 
856 4 0 |z Click Here to View Status and Holdings.  |u https://opac.uitm.edu.my/opac/detailsPage/detailsHome.jsp?tid=923440