Doing well while doing good the marketing link between business & nonprofit causes

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Bibliographic Details
Main Author:	Embley, L. Lawrence
Format:	Book
Published:	Englewood Cliffs, N.J. Prentice Hall 1993
Subjects:	Social responsibility of business > United States Corporations > Charitable contributions > United States Marketing > United States Corporations, Nonprofit > Marketing > United States
Online Access:	Click Here to View Status and Holdings.
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