Basic marketing a managerial approach learning aid

Basic marketing a managerial approach

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Bibliographic Details
Main Author: McCarthy, E. Jerome (Edmund Jerome)
Other Authors: Brogowicz, Andrew A
Format: Unknown
Published: Homewood, Ill. R.D. Irwin 1981
Subjects:
Marketing > Management
Online Access:Click Here to View Status and Holdings.
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Description
Item Description:Learning aid to accompany "Basic marketing: a managerial approach by E. Jerome McCarthy, Andrew A. Brogowicz, seventh edition".
Physical Description:vii, 370 p. 28 cm
ISBN:T000041898

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