GLOBAL STRATEGY Competing in the Connected Economy
Competing in the Connected Economy details how firms enter, compete and grow in foreign markets. Jain moves away from the traditional focus on developed countries and their multinational enterprises, instead focusing on both developed and emerging economies, as well as their interaction in an increa...
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| Format: | Book |
| Language: | English |
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New York
Routledge
2017
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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International business and globalization