Business Analytics and Cyber Security Management In Organizations
Traditional marketing techniques have become outdated by the emergence of the internet, and for companies to survive in the new technological marketplace, they must adopt digital marketing and business analytics practices. Unfortunately, with the benefits of improved storage and flow of information...
Saved in:
Other Authors: | Rajagopal 1957- (Editor), Behl, Ramesh (Editor) |
---|---|
Format: | Book |
Language: | English |
Published: |
Hershey, Pennsylvania
IGI Global
2017
|
Subjects: | |
Online Access: | Click Here to View Status and Holdings. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
e-Business intelligence turning information into knowledge into profit
by: Liautaud, Bernard
Published: (2001) -
Information security
by: Bright, Des
Published: (1989) -
Business Intelligence Strategy and Big Data Analytics A General Management Perspective
by: Williams, Steve
Published: (2016) -
ANALYTICS AT WORK Smarter Decisions, Better Results
by: Davenport, Thomas H. 1954-, et al.
Published: (2010) -
Business Analytics Text and Cases
by: Banerjee, Tanushri, et al.
Published: (2019)