Business Essentials
This best-selling book presents a brief "no-nonsense" approach to the fundamentals of business which spans the range of all functional areas-management, marketing, operations, accounting, information systems, finance, and legal studies. A six-part organization introduces readers to the bas...
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| Main Authors: | , |
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| Format: | Book |
| Language: | English |
| Published: |
New Jersey
Prentice Hall
2003
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| Edition: | 4th ed |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | This best-selling book presents a brief "no-nonsense" approach to the fundamentals of business which spans the range of all functional areas-management, marketing, operations, accounting, information systems, finance, and legal studies. A six-part organization introduces readers to the basics of the business system in the U.S.; addresses the management side of business; looks at human resources, marketing, and the way business manage information for both internal users and for reporting to external constituents; and finally, presents the financial elements of business. For anyone preparing for a business career in the third millennium. |
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| Item Description: | Includes index Silibus :OSM401 |
| Physical Description: | xxx, 481 pages illustrations 28 cm |
| Bibliography: | Includes bibliographical references and indexes |
| ISBN: | 013067544X |
Business essentials