BUILT TO LAST Successful Habits of Visionary Companies

James Collins and Jerry Porras have examined eighteen exceptional and long-lasting companies- which have an average age of nearly 100 years and have outperformed the stock market by a factor of fifteen since 1926 - and studied each one in direct comparison with one of its competitors. Much of what t...

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Bibliographic Details
Main Author: Collins, James C. (Author)
Other Authors: Porras, Jerry I (co-author)
Format: Book
Language:English
Published: London Century 1994
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Summary:James Collins and Jerry Porras have examined eighteen exceptional and long-lasting companies- which have an average age of nearly 100 years and have outperformed the stock market by a factor of fifteen since 1926 - and studied each one in direct comparison with one of its competitors. Much of what they discovered in their five-year research project surprised and even sometimes shocked them. One thing above all became evident: 'Just about anyone can be a key protagonist in building and extraordinary business institution'. Packed with hundreds of specific examples, Built to Last provides a blueprint for building organization will prosper into the twenty-first century and beyond.
Item Description:Includes index
Physical Description:xiv, 322 pages iillustrations 25 cm
Bibliography:Includes bibliographical references and indexes
ISBN:0712675736