Business Models FOR DUMMIES

• Main Author: Muehlhausen, Jim (Author)
• Format: Book
• Language: English
• Published: Hoboken, New Jersey John Wiley & Sons 2013; ©2013
• Subjects: Business planning; Strategic planning
• Online Access: Click Here to View Status and Holdings.

 Write a business model? Easy. Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. Shows you how to define the purpose of a business and its profitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturation of your company, Business Models For Dummies has you covered.