THE INNOVATOR'S SOLUTION CREATING AND SUSTAINING SUCCESSFUL GROWTH

How to succeed at the mandate to grow -- How can we beat our most powerful competitors? -- What products will customers want to buy? -- Who are the best customers for our products? -- Getting the scope of the business right -- How to avoid commoditization -- Is your organization capable of disruptiv...

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Bibliographic Details
Main Authors: Christensen, Clayton M. (Author), Raynor, Michael E. (Author)
Format: Book
Language:English
Published: Boston, Mass Harvard Business School Press 2003
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