International Marketing Strategies How To Build International Market Share
This book is mainly for executives and sale personnel in firms already involved in international marketing. It can also be useful to newcomers once they have learned basic principles.
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Singapore
McGraw-Hill Book
1987
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| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | This book is mainly for executives and sale personnel in firms already involved in international marketing. It can also be useful to newcomers once they have learned basic principles. |
|---|---|
| Item Description: | Includes index |
| Physical Description: | x,195 pages illustrations 21 cm |
| ISBN: | 0071003371 0070701768 |
International Marketing Strategies How to Build International Market Share