SUPPLIER-RETAILER RELATIONSHIPS IN GROCERY DISTRIBUTION AN ASSESSMENT OF POWER

This research is an extension of an earlier exploratory research to assess the presence and extent of power in the Malaysian grocery distribution channels. This study seek to analyze the relationship between channel power with channel control, channel coordination as well as the relationship orienta...

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Bibliographic Details
Main Author: Rosmimah Mohd Roslin (Author)
Format: Thesis Book
Language:English
Published: Shah Alam, Selangor Universiti Teknologi MARA 2002
Subjects:
Online Access:Click Here to View Status and Holdings.
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MARC

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264 # 1 |a Shah Alam, Selangor  |b Universiti Teknologi MARA  |c 2002 
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502 # # |a Research report-Universiti Teknologi MARA. Bureau Of Research And Consultancy, 2002 
504 # # |a Includes bibliographical references (pages 50-55) 
520 # # |a This research is an extension of an earlier exploratory research to assess the presence and extent of power in the Malaysian grocery distribution channels. This study seek to analyze the relationship between channel power with channel control, channel coordination as well as the relationship orientation among channel members. 
650 # 0 |a Commerce 
650 # 0 |a Grocery suppliers 
710 2 # |a Bureau Of Research And Consultancy  |e issuing body 
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