THE DESIGN OF EVERYDAY THINGS
First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful prim...
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York
BASICS BOOK
2002
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| Edition: | 1st Basic paperback |
| Subjects: | |
| Online Access: | Click Here to View Status and Holdings. |
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Add Tag | Summary: | First, businesses discovered quality as a key competitive edge; next came service. Now, Donald A. Norman, former Director of the Institute for Cognitive Science at the University of California, reveals how smart design is the new competitive frontier. The Design of Everyday Things is a powerful primer on how--and why--some products satisfy customers while others only frustrate them. |
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| Item Description: | Reprint Originally published: The psychology of everyday things New York : Basic Books, c1988 "With a new introduction by the author"-- cover |
| Physical Description: | xxi, 257 pages illustrations 21 cm |
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0465067107 9780465067107 |
THE DESIGN OF EVERYDAY THINGS